date:May 08, 2014
hey are getting a bargain. Customers will be able to compare what Morrisons prices were before and are now.
Dalton Philips adds:Were serious about getting cheaper and setting new standards in transparency of pricing. We want our customers to be proud of the products they buy and be reassured that they are cheaper. We have nothing to hide.
The cheaper prices will be communicated to customers through a new marketing campaign with the strap line Im Your New Cheaper Morrisons. Launch on May 1st,