date:May 08, 2014
D.E Master Blenders 1753 will lead the combined business.
Jacobs Douwe Egberts will leverage the rich histories of both companies, combining our complementary geographic footprints, portfolios of iconic brands and innovative technologies to offer more people around the world more access to high-quality coffee and allowing the company to capitalize on the significant growth opportunities in a highly attractive market, he said.
Under terms of the transaction, the coffee portfolio of Mondelēz o