date:Apr 24, 2014
copying the distinctive, all-red color scheme of the Mars packaging and duplicating its protected elements.
Mars is seeking a permanent injunction against Hersheys use of the Malteser mark, along with damages for lost profits and any other remedy the court sees fit.
Responding to the lawsuit, Jeff Beckman, a spokesperson with Hershey, said, We believe this suit is without merit. The Hershey Co. has owned the Malteser trademark in the United States for more than 15 years. We intend to vigorousl