date:Jul 17, 2012
Economic liberalisation and rising income of middle-class population have had a positive impact on consumer spending and consumption in both rural and urban areas. Indian consumer now spends a significant proportion of disposable income on food and other essential commodities. Several other factors like demographic and macro economic conditions have also given fillip to expenditure on food and beverages in the country.
The non-alcoholic drinks market has witnessed rapid growth over the past few