date:Apr 11, 2014
Brand transformation is well under way for Ruby Tuesday, Inc. Menu innovation and a more efficient marketing strategy led to improved trends during the casual-dining chains third quarter.
We have made solid progress in a number of areas over the past eight months, and this is reflected in our improved same-restaurant sales and guest count trends, said James J. Buettgen, chairman, president and chief executive officer, during an April 9 call with analysts. Transforming our menu was the initial f