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Nestlé Lean Cuisine Sales Drop as Shoppers Shun Freezer
date:Mar 25, 2014
t is the most exciting thing that has ever happened in the food business, Alan MacDonald, president of Stouffers, told The New York Times in 1982.

Saving Leftovers

With sales booming, Nestle and its competitors raised prices. After the economy sputtered in 2008, cash-strapped consumers started cooking more from fresh ingredients and saving leftovers for lunch, cutting into sales of frozen meals.

Its not hard to make stuff from scratch, said Catherine Smith, 38, a mother of two in Charlottesvi

12/24 23:48