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Birds Eye Promotes Healthy Eating on iCarly
date:Jul 13, 2012
unhealthy food.

But in 2007 Nickelodeon announced it would license itscharacters only for healthier foods. Currently Dora the Explorerand SpongeBob SquarePants are both featured on packages offrozen edamame made by Seapoint Farms, for example. The iCarlycampaign, which also includes print, in-store and digitaladvertising, will be promoted through the Facebook and Twitteraccounts of both iCarly and Nickelodeon.

Fans of iCarly have already demonstrated an appetite for oddfood combinations. In 20

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