date:Feb 24, 2014
e retailers Price Lock initiative was delivering price integrity to customers, said Williams.
He drew attention to Asdas new price-comparison website, low-prices.asda.com, enables shoppers to view price variations among competitors on essential grocery items.
Meanwhile, chief executive Andy Clarke said, We have the widest [price] gap with Tesco we've ever had and are closer to Aldi than ever.
Were playing the long game and the decisions were taking now will ensure the long-term growth and hea