date:Feb 19, 2014
are indicate that European supermarket chain is on the up and up, according to Roy Morgan Research.
Despite the long-standing dominance of Coles and Woolworths, ALDI has shown that its not a two-horse race, said Warren Reid, Group Account Manager Consumer Products, Roy Morgan Research. More importantly, ALDIs popularity also suggests that there are opportunities for other international supermarket giants to successfully enter the Australian grocery market, he said.
Woolworths maintains its lea