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Own-label food ‘keeps brands honest’: Sainsbury’s Justin king
date:Jul 10, 2012
iness; I see it as constantly shifting.

Good for customers

But it must be good for customers if we are thinking about more discrete groups[of shoppers].We are becoming much more sophisticated at targeting segments and that must be good for customers.

Geoff Cooper, ceo of builders merchant Travis Perkins, told the programme that own-brands accounted for 90% of the firms turnover. Manufacturers brands accounted for the remainder.

Meanwhile, UK consumers will continue to choose own-label food a

12/24 04:40

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