date:Jan 27, 2014
do, president of the North America region for Burger King Worldwide, said: Weve been working so much with the franchisees, and really getting a better feel for the business in this competitive moment, that we feel very strongly, that to be able to have success in this competitive environment, its important to focus on the few right things.
In that spirit, McDonalds aims to reconnect with its customers, who made fewer visits to the fast-food chain in the fourth quarter. Comparable sales in the U