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Lay’s to roll out chocolate covered potato chips
date:Nov 28, 2013
articular demographic.

The increasing popularity of chocolate-covered snacks among our target audience, millennial women, said Saenz.

They are looking for those more indulgent, savory/sweet combinations.

The release of the controversial snack will be subject to a trial run with the potential of becoming a permanent member of the Lay portfolio depending on the reception of the product.

12/23 07:18