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USMEF launches pork campaign in Mexico
date:Jul 04, 2012
help USMEF promote pork through advertising and point-of-sale materials, and by collecting important sales data to help evaluate the effectiveness of the campaign and develop further promotional strategies, said Chad Russell, USMEF regional director for Mexico, Central America and the Dominican Republic.

Mexico is this years leading volume market for US pork and pork variety meat, through April, at more than 456 million lbs. a 19 percent increase over last years pace. US pork export value to

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