date:Jun 24, 2013
is also available in 1.19 price marked packs, which allows retailers to deliver visible value to shoppers on shelf as well as boost sales.
UBUK Market Strategy Planning director Mark Sugden said: With the launch of our new McVitie's Digestives Cheesecake Creams we're confident they will attract further sales from cheesecake lovers and drive more growth into the Everyday Treat segment and in turn, sales for retailers.
UBUK is set to launch an outdoor and women's weeklies advertising campaign