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Max Brenner selects Transit General Office for Japanese expansion
date:Jun 16, 2013
American chocolate bar brand Max Brenner International has signed an international franchise agreement with Transit General Office to open Chocolate Bars in Japan.

The Israeli chocolate retail store chain is a wholly owned subsidiary of the Strauss Group. The move is part of the chain's international expansion strategy.

Max Brenner International CEO Sam Borgese told InsideRetail.Asia, Japan is an ideal country for our brand given their increased consumption of, and appreciation for, all things

12/21 22:07