date:May 22, 2013
be a snack-oriented convenience food versus other foods, regardless of time of day, finds NPDs SnackTrack, which continually monitors the consumption of snack-oriented foods both in-home and away. During a typical year, there are over 356 billion eatings of snack-oriented convenience foods.
Among the top 10 motivators for selecting a particular snack are: like the taste, was hungry, had a craving, favorite snack, and was simple and easy to eat, according to SnackTrack. While taste is the leadin