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Bacardi infuses flavoured rums in ‘breakthrough’ bottles
date:Jun 12, 2012
eed dark rums (115,854 litres) in volume sales terms, within an overall world rum category predicted to grow from 1.367bn litres in 2008 to 1.638bn in 2014.

Mixing well-known and exotic flavours

Toby Whitmoyer, vice president and brand marketing director, rum category, at Bacardi USA, said:As the worlds most popular rum, Bacardi holds a leadership position when it comes to creating new innovative flavour combinations that blend the very popular, well-known flavours with more exotic ones that a

12/20 01:54