date:Apr 28, 2013
umers for decades. Therefore, the one who can answer the best about the perceived quality of Heineken is the Vietnamese consumer.
You claim product quality consistency all over the world, and the new package is applied in 170 markets worldwide. But how can you achieve the consistency given different ingredients, say water, from place to place?
It is a good question. The water supply sources are different among countries. However, thanks to the unique multi-million-dollar and ultra-modern water