date:Apr 09, 2013
we operate. The challenges in their export markets come more from overextending themselves in markets it might be unwise to pursue too vigorously. Asia, for example, though a promising area for many Western European exporters, has a set of challenges that are not easy to overcome.
Some Asian countries are setting new protocols for entry of fruit, explained Peyres. The rules put in place can serve to protect the local market by making it hard for foreign fruit to enter. That could make it hard