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General Mills seeks to reverse Big G sales decline
date:Mar 25, 2013
tter Toast Crunch joined the Cinnamon Toast Crunch franchise.

The company launched Honey Nut Cheerios Medley Crunch in the third quarter.

In the U.S. cereal category, after five consecutive years of market share gains, weve lost a bit of share so far in 2013, Mr. Powell said. But as our levels of merchandising improved in the third quarter, our share trend has also improved, and we expect further improvements in the fourth quarter with both established brands and new cereals contributing to ou

12/24 09:14