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Cereals and bars expand and diversify
date:Mar 25, 2013
the money continued to be an important consideration for financially stressed consumers. Post Foods found a clever way to reach out to these consumers with Post Good Morenings cereal in a Mega Pack box which, at 22oz, was considerably larger than the average cereal box. Packaging took a cue from laundry detergents that list the number of loads on the packaging: Good Morenings listed the number of bowls of cereal per box20in the case of the Waffle Crunch flavor.

The other cereal trend of note i

12/25 03:14