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Pepperidge business ‘on the go’ in 2013
date:Feb 22, 2013
idence. Now the brand is active and growing on many fronts, Ms. Morrison said.

We are continuing to drive expansion from our core kids demographic to engage more fully with teens, she said. We are pursuing an untapped opportunity to connect with Hispanic consumers with the Goldfish brand and are now in regional market tests with products with unique flavors, packaging and point-of-sale material.

Ms. Morrison said Goldfish also is expanding usage occasions with colorful seasonal offerings.

We

12/21 22:43