date:Feb 07, 2013
ment to boost margin. This segment notched up the highest volume growth of 29% in the October-December quarter. The regular segment, also the mass one, has seen a decline of 2% in the last quarter.
The company is also focussed on costs and maintaining profitability by keeping a lid on advertising and marketing expenses and other related spends. Going ahead, the key risk to watch out for is the volume growth in the alcohol market, which has been muted for over a year now.