date:Feb 05, 2013
the new products are low in alcohol and are priced below 10, reported Harpers.
The new products will also bear labels featuring new recipes from master chef John Torode, who will work with Australia Vintage chief executive Neil McGuigan to create 50 recipes that will be embedded in the form of QR codes on the back labels of McGuigan wine bottles. These QR codes can be used by consumers to download the recipes.
Australian Vintage UK and Ireland head Julian Dyer was quoted by the website as say