date:Feb 01, 2013
enue while profit margins hold steady. This year analysts expect Jollibee to earn $102 million, or 22% more than last year. Revenue figures to reach $2 billion, double the 2009 sales. Meantime, the stock jumped 11% last year.
A big part of Jollibee Foods success has been the development of market-leading brands across several categories. Jollibee outlets accounted for 49% of the companys sales, as of September, and that share is slipping as the rest of its brand portfolioboth in the Philippines