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Direct sales of wine rose 10 percent last year
date:Jan 29, 2013
s for many small and mid-sized wineries.

Direct sales enable wineries to bypass retailers and distributors and retain a larger share of the bottle price. It is one reason North Coast wineries like Sonoma-Cutrer work hard to draw customers to their tasting rooms, and hosting events like jazz concerts and croquet games. There, wineries attempt to convert visitors into steady customers, encouraging them to join the wine club and buy regular shipments directly from the winery.

Technology is making

12/25 03:36