date:Jan 22, 2013
. It is easy to go to Abu Dhabi and put a premium, but to maintain competitive prices the biggest barrier is operational costs like rent.
The international chain recognises that it must cater to customers from all social and economic demographics. We cant come in and say Im a premium grocery. Weve got to compete with traditional groceries. We sell everything from the two-dirham samosas to the 30-dirham organic sandwich, he said.