date:Jan 22, 2013
These days, wifi zones are everywhere, but try finding an intentionally web-free spot like the Kit Kat WiFi zone. Kit Kat takes this approach with a campaign to give people a break. The chocolate bars marketing has always centered around taking a second to relax and enjoy the simple things in life (like chocolate).
This campaign creates an no WiFi zone that actually blocks reception and Internet access within a 5 meter radius. So instead of finding Internet, you find anti-Internet. The conce