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PepsiCo, AB InBev Team Up in Joint Promotions
date:Jan 14, 2013
tional $500 million to $600 million to advertise its brands last year, with a focus on North America. Mr. Lazar believes this latest partnership with A-B is an example of how PepsiCo is taking positive steps to meaningfully improve performance in its beverage division. He noted that division will still require ongoing investments in marketing and advertising in the year to come.

12/21 17:58