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PepsiCo, AB InBev Team Up in Joint Promotions
date:Jan 14, 2013
and Bud Light] are trying to work together to have flawless execution at retail, an A-B InBev distributor told Ad Age. He noted that the arrangement requires coordination between three sales and delivery teams.

In-store marketing and merchandising is getting more and more important, and having these three brands on the same displays could potentially be very powerful, said John Sicher, editor and publisher of Beverage Digest, which first reported the news. Based upon what I've heard from Pepsi

12/21 21:01