date:May 31, 2012
were not inappropriate for children to see.
CFC campaign coordinator Malcolm Clark reiterated concerns that the language used in the Frubes advert wasdistasteful.
Right through from the packaging to the advertising campaigns, the appeal to children of products like Frubes is obvious. Yet the Advertising Standards Authority isnt interested in strictly applying its rules on protecting children from inappropriate advertising, or in reducing exposure of children to marketing for less healthy foods