date:Dec 14, 2012
to Taco Bell and get nice, tasty... what? Burrito? Quaesadilla? Those sound bland and generic. Taco Bell's not exactly the customizing, mix and match style of location, so where's the iconic creation? The one to transcend generations?
With some tweaking, the Doritos taco could do just that. Taco Bell needs something to hang its hat on beyond lots of beef and cheese for real cheap. Something to instill brand loyalty. Something to stand proud against the newly established 'W' and legacies of the